Success Story of Lenovo - The Laptop Company

Kamis, Agustus 04, 2011 | , ,




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Lenovo is an international inventive technology organization. It is the fourth largest enterprise in the globe with respect to laptop or computer and laptop goods. Lenovo became the fourth largest firm in the world surpassing the IBM Private Computing Division. The completion of the take over procedure was in May perhaps 2005. Lenovo ranks as quantity 1 PC vendor in China for 11 successive years, particularly laptops.


Just before Lenovo group took over the IBM Private Computing Division, IBM stood third in the computer market place. Lenovo develops, manufactures and sells advance, high high quality, reliable and secure laptop or computer and laptop items. The firm also gives value-added professional services to its prospects around the globe for brighter approaches to remain competitive and productive in the laptop marketplace.


Secret Behind The Good results Of Lenovo:


Lenovo markets and sells award-winning series of laptops called the ThinkPad notebook series. They also sell ThinkCentre desktops. The other successful laptop model of the provider consists of IdeaPad consumer laptop, IdeaCentre desktops, ThinkVantage Technologies software tools, Lenovo 3000 PCs and ThinkVision monitors and ThinkStation workstations.


The secret behind the success of Lenovo is Worldsourcing. The secret method of Lenovo is the power to make advancements across the globe. Lenovo defines Worldsourcing as the availability of resources, suggestions and opportunities that can be found everywhere about the globe. Thus, Lenovo believes in Worldsourcing and not outsourcing.


Other reason for Lenovo's good results is that manufacturers of Lenovo products consistently try to provide the very best services from their sides to their shoppers. For instance, the organization made its R&D (Investigation and Development) department to style such a laptop, which will serve all the customer requirements for a laptop. Therefore, the outcome was a ThinkPad series of laptops. Similarly, the provider tries to solve all the customer complications in a comparable manner.


Lenovo tries to recognize the requirements of its clients and then designs laptop models accordingly. For instance, countless individuals have the fear of information in the laptop being damaged due to accidents or thefts, Lenovo came out with their most productive item, the ThinkPad series of laptops, which took care of all these problems. Other customer requirements that lead to the creation of ThinkPad laptops are as follows:


  1. Reliability Functions

  2. Productivity capabilities

  3. Power efficiency

  4. Design

  5. Security capabilities

  6. Audio features

  7. Multimedia features
Lenovo believes that the consumers are the only many people to judge a organization exclusively on the services that they present to them. Thus, Lenovo keeps its promise of offering award-winning laptop and laptop or computer items with unmatched functions and excellent repeatedly.